What is Peel Analytics used for?

Peel Analytics is an all-in-one ecommerce analytics platform for Shopify, Amazon, and Walmart brands. It integrates data from sales, marketing, and subscription tools to provide deep insights into customer lifetime value, retention, cohorts, and product performance.

How does Peel Analytics pricing work?

Peel offers three plans: Essentials (starting at $449/month billed annually), Accelerate (starting at $809/month billed annually), and Tailored (custom pricing). Pricing is based on the number of monthly orders, and a 7-day free trial is available without a credit card.

Does Peel integrate with subscription platforms?

Yes, Peel integrates with popular subscription platforms like Recharge, Bold, Skio, Smartrr, and Stay.ai, providing drill-down insights into subscription performance and customer behavior.

How long does it take to set up Peel?

Connecting your stores takes less than 5 minutes. Once data sources are connected, Peel builds your dashboards within 24 hours, and you receive an email with ready-to-use reports.

Is my data secure with Peel?

Yes. Peel is hosted on AWS Fargate and meets PCI DSS, ISO 27001, SOC 1/2/3, and HIPAA eligibility standards. Data is encrypted and files are automatically deleted within 60 days.

Peel

Updated Aug 3, 2026

Peel Analytics is the all-in-one analytics software Shopify brands trust to answer LTV questions, segment customers, and boost revenue. Start free.

Categories:

Data Analysis|

Marketing|

#ecommerce analytics#customer retention#rfm analysis#shopify#cohort analysis

Visit Site

Editor's Verdict

Rating: 4.6/5.0•Reviewed by RAGWiki

At $449/mo billed annually or $499 monthly, Peel stands out as a powerful solution in the data analysis,marketing landscape. It is especially well-suited for professionals like Ecommerce Manager and Marketing Director. However, potential buyers should note that it might not be perfect if you are strictly trying to avoid no free plan. Overall, it offers a robust toolset that significantly accelerates workflows.

Key Takeaways

All-in-one analytics
Data integration
Cohort & retention analytics
Custom dashboards

In-Depth Review: What is Peel?

Peel Analytics is a powerful, all-in-one analytics platform built for Shopify brands. It unifies your ecommerce data from Shopify, Amazon, Walmart, and more into a single source of truth. With purpose-built reports like RFM analysis, cohort retention, market basket analysis, and customer segmentation, Peel helps you uncover actionable insights to improve LTV, increase AOV, and drive revenue. Trusted by brands like True Classic, Vita Coco, and Maude. Get started with a free 7-day trial, no credit card required.

Core Features

All-in-one analytics

Combines all ecommerce data into a single platform to answer complex LTV and customer behavior questions.

Data integration

Connects Shopify, Amazon, Walmart, GA4, ad networks, email/SMS platforms, and subscription tools.

Cohort & retention analytics

Provides deep cohort KPIs, retention insights, and customer journey reports.

Custom dashboards

Pre-built and custom dashboards with drill-down slices and template library.

Automated insights

Daily Slack/email digests, scheduled CSV exports, and automated reports.

RFM & segmentation

Exportable RFM and custom segments for email and ad campaigns.

Market basket analysis

Identifies product affinities and bundle opportunities to increase revenue.

Data access & SQL queries

Snowflake data access for custom SQL queries and advanced analysis.

Revenue & cost intelligence

Tracks COGS, currency conversion, and multi-touch attribution with UTM.

Pricing

Essentials

$449/mo billed annually or $499 monthly

For stores with >16,000 monthly orders
Data Connectors: Shopify & Amazon, GA 4, Ad Networks (Google, Meta, Amazon etc.), Klaviyo, Attentive, Fairing, Kno
Subscription Connectors: Smartrr, Recharge, Awtomic, Skio, Bold, Stay.ai
Customer Segments: RFM & custom segments exportable for email and ad campaigns
DTC Analytics: 30+ Cohort KPIs, Product Metrics, Customer Journeys, and more
Custom Reports: Personalized brand reports with tailored metrics
Dashboards: Pre-built + custom dashboards, drill-down slices, template library, and more
Automated Insights: Daily Slack/Email digests, scheduled CSVs & reports
Data access: Snowflake data (web or programmatic) for SQL queries
Revenue & Cost Intelligence: COGS (flat%), automated currency conversion, multi-touch attribution with UTM
1 credit per month for consultative hours
Cost per extra credit: $50

Accelerate

$809/mo billed annually or $899 monthly

For stores with >29,000 monthly orders
Data Connectors: Shopify & Amazon, GA 4, Ad Networks (Google, Meta, Amazon etc.), Klaviyo, Attentive, Fairing, Kno
Subscription Connectors: Smartrr, Recharge, Awtomic, Skio, Bold, Stay.ai
Customer Segments: RFM & custom segments exportable for email and ad campaigns
DTC Analytics: 30+ Cohort KPIs, Product Metrics, Customer Journeys, and more
Custom Reports: Personalized brand reports with tailored metrics
Dashboards: Pre-built + custom dashboards, drill-down slices, template library, and more
Automated Insights: Daily Slack/Email digests, scheduled CSVs & reports
Data access: Snowflake data (web or programmatic) for SQL queries
Revenue & Cost Intelligence: COGS (flat%), automated currency conversion, multi-touch attribution with UTM
2 credits per month for consultative hours
Cost per extra credit: $50

Tailored

For stores with >=62,000 monthly orders
Data Connectors: Shopify & Amazon, GA 4, Ad Networks (Google, Meta, Amazon etc.), Klaviyo, Attentive, Fairing, Kno
Subscription Connectors: Smartrr, Recharge, Awtomic, Skio, Bold, Stay.ai
Customer Segments: RFM & custom segments exportable for email and ad campaigns
DTC Analytics: 30+ Cohort KPIs, Product Metrics, Customer Journeys, and more
Custom Reports: Personalized brand reports with tailored metrics
Dashboards: Pre-built + custom dashboards, drill-down slices, template library, and more
Automated Insights: Daily Slack/Email digests, scheduled CSVs & reports
Data access: Snowflake data (web or programmatic) for SQL queries
Revenue & Cost Intelligence: COGS (flat%), automated currency conversion, multi-touch attribution with UTM
5 credits per month for consultative hours
Cost per extra credit: $50

Pros and Cons

Pros

Deep ecommerce analyticsPurpose-built reports for Shopify brands, including cohort, retention, RFM, and market basket analysis.
Time savingsUsers report up to 80% reduction in time spent looking for data.
Excellent supportHands-on onboarding, dedicated Slack channels, and responsive support often delivering solutions within hours.
Easy integrationConnects all major ecommerce, marketing, and subscription tools in one click without code.
Actionable insightsProvides hyper-specific customer segmentation and automated insights to drive revenue and retention.

Cons

No free planOnly a 7-day free trial is available; paid plans start at $449/month.
Order-based pricingPlan costs scale with monthly orders, which may become expensive for high-volume stores.
Ecommerce focusBest suited for Shopify/Amazon/Walmart brands; not a general-purpose BI tool for other industries.

Use Cases & Recommended Professions

Ecommerce Manager→ View Toolkit

Needs to monitor and optimize store performance, track customer behavior, and make data-driven decisions quickly.

Marketing Director→ View Toolkit

Requires deep customer segmentation and campaign attribution to improve ROI across channels.

Retention/Loyalty Manager→ View Toolkit

Uses cohort and retention analytics to reduce churn, increase repeat purchases, and build customer loyalty.

Data Analyst→ View Toolkit

Leverages custom reports, SQL access, and automated dashboards to answer complex business questions without manual data wrangling.

Founder/CEO→ View Toolkit

Gets a single source of truth for business metrics, enabling faster strategic decisions with confidence.

Customer Experience Manager→ View Toolkit

Analyzes customer journeys, behavior, and feedback to improve satisfaction and personalize experiences.

Frequently Asked Questions

Alternative AI Tools

View Detailed Comparison →

Verified

Marketing Mary

Unify research, creation, publishing & optimization with one AI Co-Pilot. Works in your existing stack. Join 500+ leaders on the waitlist.

marketing research seo

Verified

Marketing Titan

Replace HubSpot, ZoomInfo, Hootsuite & Jasper with 180+ AI agents & Darwin AI. Save $50K+/yr. Start free trial.

marketing sales business

Verified

By the Numbers

Replace 4 dashboards with one. Get AI Monday briefing, RFM loyalty scoring, and 50+ reports synced to Klaviyo, Meta, Google Ads. Install in 60 seconds.

data analysis marketing sales

Verified

Marketing Copilot

Boost AI visibility, engage buyers, and manage data with expert-led marketing. Trusted by tech companies. Claim your AI Visibility Assessment.

marketing seo sales

Verified

Improvado

Unify marketing data across 1000+ sources. AI agent, real-time dashboards, and automated reporting for CMOs and teams. Replace spreadsheets with a single command center.

marketing data analysis business

Verified

Adsmurai

Adsmurai connects campaigns, media, creative assets, and data into a governed marketing system. Use AMP and Kata AI to automate workflows, measure impact, and scale growth.

marketing data analysis

Verified

FounderPal

Trusted by 2250+ founders. Get a personal AI marketing assistant to define strategy, delegate tasks, boost conversions. Save 100+ hours/month. Try free.

marketing business

Verified

DOJO AI

All your marketing data, a compounding brain, and specialized agents at your command. Reduce CPA, boost efficiency. Book a demo.

marketing copywriting seo

Verified

Analytics Agent

Stop drowning in GA4. Analytics Agent uses 6 AI agents to deliver daily action insights, anomaly alerts, and one-click fixes for your Shopify store.

data analysis marketing seo

Verified

Funnel

Centralize, govern, and activate marketing data from 600+ sources. Power AI workflows, measurement, and reporting. Trusted by 3,000+ companies.

marketing data analysis

Verified

Adzviser

Unlimited marketing data connections, AI analysis with ChatGPT & Claude, dynamic Sheets, and BI dashboards. Affordable flat-rate pricing. Start 14-day trial for $0.99.

marketing data analysis

Verified

Jasper

Jasper is the AI-powered execution platform for marketing teams. Orchestrate 100+ agents to automate campaigns, scale content, and maintain brand voice. Get cited by AI search.

marketing copywriting seo

ℹ️ Curation Disclosure: The overview and features of Peel were synthesized using AI and fact-checked by our curation team to ensure accuracy.