Sera
AI front desk that never sleeps. Answers questions, books appointments, qualifies leads on chat, email, phone, SMS & WhatsApp. Free to start.
Editor's Verdict
Key Takeaways
- 24/7 AI Front Desk
- Multi-Channel Engagement
- Appointment Booking & Lead Generation
- Instant Response & Zero Hold Time
In-Depth Review: What is Sera?
Sera is a 24/7 AI front desk agent by Twig that answers every call, chat, email, SMS, and WhatsApp message instantly. She qualifies leads, books appointments, and works with your existing CRM, PMS, and calendar tools. No credit card required, go live in minutes.
Core Features
24/7 AI Front Desk
Sera answers every call, chat, and email instantly, day and night, including weekends and holidays, so no opportunity is missed.
Multi-Channel Engagement
Works seamlessly across web chat, email, phone, SMS, and WhatsApp, meeting customers where they are.
Appointment Booking & Lead Generation
Books appointments, qualifies leads, and answers questions automatically, converting prospects into customers.
Instant Response & Zero Hold Time
Picks up on the first ring and resolves inquiries on first contact, eliminating long waits and missed calls.
Parallel Conversations
Handles unlimited conversations simultaneously, outperforming a single human receptionist.
30-Minute Setup
Goes live in three simple steps: sign up, feed it your website and FAQs, and deploy on your channels.
Works with Your Existing Stack
Integrates with Salesforce, HubSpot, Slack, Notion, Zendesk, and 30+ other tools, writing to CRM, PMS, and calendar.
Always Learning
Improves daily by analyzing conversations, ensuring increasingly accurate and human-like interactions.
Proven ROI
Delivers 90% faster first response, handles 70% of inquiries end-to-end, and recovers revenue from missed calls.
SOC 2 Type II Compliant
Enterprise-grade security and compliance, ensuring your data is safe and handled responsibly.
Pricing
Free
- 100 AI chats per month
- 300 voice minutes per month
- Front-desk automation
- Try the product experience
- Email support
Starter
- 500 AI chats per month
- 2,000 voice minutes per month
- Front-desk automation (booking, missed-call recovery, human handoff)
- Basic analytics
- Email support
- Chat overage: $100 per 1K chats
- Voice overage: $1 per minute
Growth
- 2,000 AI chats per month
- Front-desk automation (booking, missed-call recovery, human handoff)
- Advanced analytics
- Priority support
- Multi-location routing
- Multi-language support
- Recall & reactivation campaigns
- Insurance Q&A
- Chat overage: $100 per 1K chats
- Voice overage: $1 per minute
Scale
- 10,000 AI chats per month
- Front-desk automation (booking, missed-call recovery, human handoff)
- Custom dashboards
- Dedicated CSM + SLA
- White-label widget
- Remove 'Powered by Sera' branding
- Multi-location routing
- Multi-language support
- Recall & reactivation campaigns
- Insurance Q&A
- Chat overage: $100 per 1K chats
- Voice overage: $1 per minute
Pros and Cons
Pros
- 24/7 AvailabilitySera never sleeps — every call answered in under a second, all year round, ensuring no missed revenue.
- Multi-Channel CoverageManages web chat, email, phone, SMS, and WhatsApp from one AI agent, providing a unified front desk.
- Fast Setup and IntegrationGo live in 30 minutes with no implementation project; integrates with 30+ tools like Salesforce, HubSpot, and Slack.
- Cost-Effective ScalingReplaces multiple receptionists at a fraction of the cost, with savings calculator showing up to 93% lower expense.
- Proven Business Impact90% faster first response, 70% of inquiries handled on her own, and 24/7 coverage that recovers lost revenue.
Cons
- Potential Overage ChargesExceeding included chats or voice minutes incurs $100 per 1K chats and $1 per minute, which could add up for high volumes.
- Initial Setup RequiredSera needs your website, docs, and FAQs to learn; without proper input, performance may be suboptimal.
- Human Handoff Needed for Complex CasesFor nuanced or sensitive situations, a human may need to take over, limiting full automation.
- Advanced Features Cost MoreCustom dashboards, dedicated CSM, white-labeling, and removal of branding are only available on higher tiers.
- Not a Full Human ReplacementAI lacks emotional intelligence and judgment in certain scenarios, which may affect customer experience.
Use Cases & Recommended Professions
Dental Office Manager→ View Toolkit
Needs to answer patient calls, book appointments, and handle routine requests 24/7 to avoid losing patients to other clinics.
Automotive Dealership Front Desk Manager→ View Toolkit
Benefits from instant greeting, routing, and booking for sales, service, and parts, improving customer experience and lead capture.
Mortgage Lender Receptionist→ View Toolkit
Uses Sera to capture, qualify, and route every purchase and refinance inquiry day or night, never missing a lead.
Real Estate Agent→ View Toolkit
Qualifies website leads and books showings automatically, ensuring every inquiry gets a prompt response even after hours.
Medspa Manager→ View Toolkit
Manages appointments and client questions effortlessly, reducing no-shows and increasing bookings with 24/7 availability.
SaaS Inbound Sales Representative→ View Toolkit
Engages visitors, qualifies leads, and books meetings in real time, boosting conversion rates while the sales team sleeps.
Frequently Asked Questions
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ℹ️ Curation Disclosure: The overview and features of Sera were synthesized using AI and fact-checked by our curation team to ensure accuracy.
